Newsletters

Bank of America Mortgage

Industry: Financial Services/Mortgage

Audience: Internal - Mortgage Lenders

Purpose: To promote team building; recognize accomplishments of employees within organization.

Visa Prepaid

Industry: Financial Services/Payment

Audience: External - Member banks, corporations

Purpose: To introduce the Visa Prepaid line of commercial payment products.

Visa International

Industry: Financial Services/Payment

Audience: Internal - Six Visa Regions

Purpose: To communicate to other Regions key developments within Commercial Card division.

GT Global

Industry: Financial Services/Mutual Funds

Audience: External - Shareholders

Purpose: To communicate with Fund shareholders general economic trends; promote expertise of company's industry analysts.

Patelco Credit Union

Industry: Financial Services/Credit Unions

Audience: External - Customers

Purpose: General financial planning for credit union account holders, including investment in 401ks, ROTH IRAS, planning for college, etc.

State Street Global Investors

Industry: Financial Services/Institutional Investors

Audience: External - Institutional

Purpose: To promote and educate about Charitable Asset Management.

Capability Brochures

Client: Pacific Realty Holdings

PRH needed a brochure that would introduce it services to potential clients, something that would help set it apart from the competition, and build credibility.

See sample text from project

Proposals

Client: Arthur Andersen

Arthur Andersen's audit proposal to Odwalla, the juice company known for its marketing campaign's light, fresh tone, was not your usual dry tome. We gave each of Andersen's team members their own juice name, i.e Serious Ginseng and Raspberry Smoothie, and cited their accomplishments as though they were ingredients.

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